Ed Stoffel

Traditional television is struggling to hang on to an audience, as more and more turn to the internet. That’s where the audience can get what they want, when they want it, without filters. There’s plenty of commentary too, not just one view like the mainstream media dispenses…

Over the next four years, it is thought that the number of videos watched over the internet will quadruple, with people moving from short clips to hour-long programmes. Broadband companies claim that the service will cause “traffic jams”, which will cost millions of pounds to sort out and that customers will ultimately end up paying the bill. But Vint Cerf, who helped to build the internet, dismissed the warnings as “scare tactics”, saying that critics had predicted 20 years ago that the net would collapse when people all around the world started to use it en masse.

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